Alexandru Bleau

The Iceberg of OKR Adoption

Is the bigger chunk of work related to OKR adoption hidden to us?

Talk transcript of Alexandru Bleau – recorded on 6 Sep 2023 OKRs


Okrs Ways of working Frameworks & methods Team goals and metrics Product operations Expectation management Portfolio management Alignment Product roadmaps Prioritization Product strategy Business vs product decisions Product-market fit


Objectives and Key Results (OKRs) have become the go-to goal-setting framework for many modern organizations. Yet, despite its apparent simplicity and promise of focus, transparency, and alignment, the adoption of OKRs can often be a complex and challenging endeavor. In his recent talk, Alexandru Bleau, a seasoned expert in product management and business coaching, likened the process of OKR adoption to navigating an iceberg. While the tip of the iceberg represents the visible benefits of OKRs, much lies hidden beneath the waterline—cultural dynamics, strategic gaps, and existing processes—that can either bolster or undermine your OKR journey. Let’s delve deeper into what Bleau calls “The Iceberg of OKR Adoption.”

The Illusion of Simplicity

OKRs, at first glance, seem straightforward: Define your Objectives and attach measurable Key Results to track your progress. However, this simplicity often blindsides teams and organizations to the complexities that lie beneath. Bleau stresses the importance of conducting a thorough assessment of your organization’s existing foundation before implementing OKRs. Failure to do so can lead to a plethora of challenges post-implementation.

Focus: Is There a Strategy in Place?

One of the most compelling benefits of OKRs is the focus they can bring to an organization. However, according to Bleau, this focus is meaningful only when there’s an underlying strategy to guide it. He warns against setting OKRs in a vacuum, devoid of strategic context, as that can result in vague and uninspiring goals. A well-defined strategy, therefore, serves as the essential foundation upon which OKRs should be built.

Transparency and Trust: The Two-Way Street

OKRs promote transparency by making goals visible across the organization. But this transparency can be a double-edged sword. Bleau emphasizes that companies must assess whether their culture is one that nurtures trust and openness. If employees become defensive or resistant to the idea of transparent goals, it can be an indicator of deeper issues in the organizational culture that need to be addressed.

Alignment and Empowerment: Not Just Buzzwords

For OKRs to be effective, teams within the organization need to be aligned with the overarching objectives, and individuals within those teams need to be empowered to execute the key results. Bleau cautions that a half-hearted commitment from leadership can doom the OKR framework from the outset. If senior management is not genuinely invested in empowering teams and ensuring alignment, the whole system risks falling apart.

Measurement and Accountability: Do You Have the Tools?

The promise of OKRs also lies in their measurability. However, Bleau poses an essential question: Do teams have access to the metrics and tools needed to measure their OKRs effectively? Without the proper resources, holding teams accountable becomes a futile exercise.

Cultural Fit: The Invisible Anchor

Perhaps the most impactful takeaway from Bleau’s talk is the interplay between OKRs and organizational culture. He contends that OKRs aren’t a one-size-fits-all solution. The effectiveness of the framework is intrinsically linked to the existing culture, values, and habits of the organization. Before diving into OKRs, companies must critically assess whether their culture is conducive to this kind of goal-setting framework.

The adoption of OKRs is not just a matter of setting objectives and key results; it’s about ensuring that these goals are aligned with the existing cultural and strategic frameworks of the organization. Alexandru Bleau’s talk serves as a comprehensive guide, reminding us that the challenges in adopting OKRs often lie beneath the surface, just like an iceberg. Before embarking on your OKR journey, it’s crucial to examine what’s hidden beneath the waterline. Only then can you navigate the complexities and unlock the full potential of OKRs in your organization.


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