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Product Research
Empathy in Business
When a customer research team serves more than just product. On the importance of empathy in business and how to bring together humans, technology, and design thinking to create a customer-centric approach
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Stakeholder management
Framing initiatives to rally your organization
By framing a in the context of the business problem it solves and each of its intended audiences, product managers can make it more relatable and exciting.
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Stakeholder management
How to use your roadmap to align prioritisation
The gap between management and product developers can be bridged by focusing on similarities in motivations and creating a shared, positive vision.
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Prioritization
Prioritisation and rallying your organisation at Pleo
Prioritization is a recurring activity that requires balancing stakeholder needs, company direction, and key priorities while considering various variables and context, and must be effectively communicated to a diverse audience using tailored approaches.
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Stakeholder management
Solving the whole cube
The ability to communicate design solutions effectively is crucial for successful product design leadership and more important than the ability to create a perfect solution. outcomes.
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Stakeholder management
Presenting your work
Building a persuasive strategy in product and marketing requires three steps: planning outcome, preparing evidence, and presenting the argument. Plan by considering the outcome and objections, gather evidence and present the argument in the best method for the audience and goals.
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Culture
Culture eats Product Strategy for Breakfast
The importance of aligning company culture with product strategy and provides two ways to do so, structure people's time and lean into company values, in order to effectively implement strategies and achieve goals.
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Leadership
Building better teams through peer leadership
Discover how peer leadership can increase engagement and productivity during times of rapid growth by empowering team members to take on leadership roles and responsibilities rather than relying on traditional management structures. How do you manage suddenly having 30-40 references as a leader?
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Product Strategy
Deploying Product Vision and Strategy at Lenus eHealth
Same game, different rules? When the founder vision is only 20% complete, you need to work on the remaining 80%. How do we create alignment around product strategy when we don't have time to foster bottom-up ownership? Or can we?
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Building a Team
Scaling and leading a design team in hypergrowth
On the challenges faced scaling the design team at the Lunar online bank from 3 to 16 over the course of 1,5 years.
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Building a Team
How to design a design team
Trust is a crucial element in the success of any team, and at Merkle, we prioritize it highly. We use a model called the triangle of trust to assess and understand our team members. The triangle consists of three corners – craft, team, and clients.
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Analytics & Metrics
Product Modeling (so OKRs don't suck)
Without a product or growth model, your model often just defaults to revenue generation, sales, or profitability, which doesn't help much in either inspiring teams nor inspiring employees
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OKRs
OKRs and Product Strategy in practice
OKRs help set out a direction and allow organizational rhythms to align. It's a great tool for capturing the energy of the organization and starting a dialogue about the direction of the energy. OKRs help articulate the shared direction and help establish a cross-functional dialogue about outcomes.
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