Business Model Generation: Value network
Bounties
Offer rewards to an unknown crowd for reaching specified outcomes
How: Offer a lump sum of money to the first person who solves a specified task or problem or makes an important discovery (for instance a software bug).
Why: Engage a crowd of skilled professionals regardless of affiliation to solve specific problems or for making important discoveries that will help your business move forward.
Real life Bounties examples
HackerOne
An army of hackers-for-good help test and secure software through security bounty programs provided by businesses.
Bountysource
Bountysource facilitates funding for Open Source software, setting up bounty program for implemented features or bug fixes.
Trigger Questions
- How can you leverage the crowd to take part in solving your most critical challenges?
- Do you need quality control to ensure that bounties are ethical?
Proven business models that have driven success for global leaders across industries. Rethink how your business can create, deliver, and capture value.
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