Capture customer insights with the learning sheet

The Learning Sheet goes hand in hand with the Experiment Sheet. It allows you to systematically capture insights from your experiments and turn them into actionable learnings. These two tools paired together will steer your early experiment efforts in the right direction and help you make sure that you make the resulting decisions and actions explicit.

The Learning Sheet forces you to make the following explicit:

• The hypothesis you went out to test
• Your observations, discoveries or learnings from the field
• What insights you gained from the experiment - what learnings you deducted from what you observed
• Next steps: how you will act upon this learning – what actions you will take or decisions you will make

The sheet help you capture insights in the process of turning your product ideas successful.