Workshop Exercises: Ideate
Mind Mapping
Let ideas flow along the path of least resistance through free association
Why: Stimulate creative thinking and allow ideas to evolve organically
When: As you want to unlock free association, embarking on idea generation, brainstorming, or problem-solving exercises
Instructions for running this play
- Frame the problem. Agree on the challenge or question you want to explore as a group. How Might We…* is a great way to frame the question.
- Distribute paper and pens to all participants and ask them to write the topic or question in the center of the paper.
- Give participants a Timebox of 10 minutes to write down anything that comes to mind on the topic.
- Consider following up with a Crazy Eights idea-storming to find solutions that fit your problem.
Tips to perfect this play
Master and adapt the play to fit your context and needs.
Tip: Radiate outward
Branching off your central idea. Use lines to connect ideas and help spur more thoughts.
Tip: Brain Dumping
The purpose is to let participants dump everything in the brain onto paper while letting associations naturally occur.
Tip: Forget about ideas
Let your mind wander and write down anything that comes to you.
Tip: Remove your filter
Don’t stop your line of thoughts, or you will circle around the same things. Write down all of your thoughts - even if it’s about what you are having for dinner. Write first, edit later.
Every card deck includes workshop patterns, so your team can put the methods to work in your next session.
Running behavioral design workshops? The Persuasive Patterns Workshop Playbook (PDF) shows you how to design and run them.
Browse the card decksRelated plays
- Mindmapping design thinking exercise
- Mind Mapping Workshop
- Mind Map by Charles Burdett
- Design Thinking: process and methods manual by Robert Curedale