Join the early bird Black Friday list

Black Friday is just around the corner, and we’re excited to offer early access to our best deals of the year at shop.learningloop.io. If you’re looking to elevate your brainstorming sessions and streamline your team’s workflow, our printed card decks are here to help.

Want to get in before everyone else?
Join our Black Friday Early Bird list to be the first to know when discounts go live! We’re launching the sale early this year, so you can grab your deck and start putting it to use before 2025 even begins.

Join the list

Workshop Exercises: Understand

WiiFM

Understand and align a group by relating and sharing their motivations

Illustration of WiiFM
Run a WiiFM play

Also called: What's In It For Me?

Alternative plays: Personal Histories

Follow-up plays: Hopes and Fears

Timing: Planning

Prep time
5 minutes

Run time
30 minutes

Group size
3-30

Why: Understand what each person hopes to gain and foster empathy among team members

When: When a new team is formed or embark on a new initiative

This workshop exercise is part of the Workshop Patterns printed card deck.

A collection of workshop exercises that will help you ditch dull meetings and facilitate with confidence. It will help you master the design process and have more productive time with your team. The card deck will be ready for purchase in the end of 2025 and is now undergoing rigorous testing.

Reserve your deck!

Instructions for running this play

  1. Introduce the exercise. Let participants know they will be reflecting on and sharing their personal motivations and expectations for their role, training, or project at hand.
  2. Brainstorm individually. Instruct participants to conduct a 5 minute Silent Storming exercise to reflect on what they hope to gain from what they are about to embark on. This could be a learning opportunity, career growth, personal satisfaction, or any other kind of personal benefit. They should then write down these expectations and motivations on sticky notes, one per note.
  3. Share and discuss. Ask each participant to present their notes to the group. This should be a safe space for everyone to openly share their motivations and expectations.
  4. Group similar ieas (optional). **Once everyone has shared, group similar notes together. This can help identify common motivations or expectations among the group.
  5. Discuss and align. Now that everyone’s motivations and expectations are visible, facilitate a discussion about them. 
    1. Are there any surprises?
    2. Any common themes?
    3. Does everyone feel their expectations align with the team’s or project’s goals? If not, how can the team support each other in meeting these individual expectations?
  6. Review and close. Finally, summarize the main points of the discussion, reaffirm the importance of everyone’s motivations and expectations, and remind the team to keep these in mind as they work together moving forward.

This workshop exercise is part of the Workshop Patterns printed card deck.

A collection of workshop exercises that will help you ditch dull meetings and facilitate with confidence. It will help you master the design process and have more productive time with your team. The card deck will be ready for purchase in the end of 2025 and is now undergoing rigorous testing.

Reserve your deck!

Want to learn more?

Receive a hand picked list of the best reads on building products that matter every week. Curated by Anders Toxboe. Published every Tuesday.

No spam! Unsubscribe with a single click at any time.

Ice Breakers

Relieve initial group awkwardness and establish a safe space

Educate

Broaden knowledge or insight regarding the behavior or situation to inform decisions.

Demonstrate

Show practical examples or models of the desired behavior for clear guidance.

Alert

Highlight current actions and their reasons, bringing unconscious habits to awareness.

Train

Develop necessary skills and competencies to enable effective action.

Community events
Product Loop

Product Loop provides an opportunity for Product professionals and their peers to exchange ideas and experiences about Product Design, Development and Management, Business Modelling, Metrics, User Experience and all the other things that get us excited.

Join our community

Made with in Copenhagen, Denmark

Want to learn more about about good product development, then browse our product playbooks.