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Free landing page review ยท Persuasive Patterns

Find out where visitors get stuck.

Products lose people at three moments: deciding to sign up, using it for the first time, and coming back. Send us a page and we review it against the Persuasive Patterns, with most attention on the first moment, where most people are lost. Within 1โ€“2 business days, you get an email with where visitors get stuck, the psychology behind it, and what to change first.

A public page that starts with https://, such as your homepage, pricing page or signup page. It must not redirect to another website.

What the page should get visitors to do. We judge the page against it.

One free review per email address per week. We only look at the public page, as a visitor would see it. Privacy policy.

Activation

Onboarding

4 issues

  • Lack of onboarding assistance
  • Confusing error messages
  • Inconsistent design patterns
  • No clear next step after signup

Actions

  • Simplify signup flow
  • Add progress indicators
  • Implement onboarding tours
  • Utilize empty states
An example of one area in a review. Each issue comes with what we saw, why it matters, and the pattern to apply.

Sound familiar?

Getting traffic, but no one signs up?

More traffic rarely fixes it. Something on the page keeps visitors from deciding, and the review shows you where.

Is your conversion rate bad?

A number tells you that you lose people, not why. The review points to the moments where visitors hesitate, and the psychology behind each one.

Not sure what to test first?

You get a ranked list of what to change first, each with the pattern behind it, so your next A/B test starts from a reason instead of a guess.

People sign up, but never come back?

We check what your page promises about getting started. A gap between that promise and the first use is where many sign-ups quietly drop off.

How it works

Send the page

Enter the address of the page you want feedback on, and the email address the review should go to.

We review it

We open the page in a browser, as a visitor would, and review what they see against the 80 Persuasive Patterns.

Get your report

Within 1โ€“2 business days you get an email with the issues that matter most, the psychology behind each, and what to change.

Questions

Is it really free?

Yes. You get one free review per email address per week, and Product Weekly, our newsletter on product discovery, design and strategy. There is no call and no sales pitch: the review arrives by email. Need more reviews, or a review of a whole flow? Email info@learningloop.io.

Which page should I send?

The page closest to the decision you care about: your homepage if visitors leave quickly, your pricing page if they hesitate over price, or your signup page if they start but don't finish.

Which pages can you review?

Any public page that starts with https:// and that a visitor can see without logging in: a homepage, landing page, pricing page, product page or signup page. We do not review pages behind a login, pages that redirect to another website, or adult, gambling or unsafe websites.

What do you do with my page?

We open it once, like a visitor would, and review what's on the page. We do not log in or fill in forms. We keep a copy of your review and of how the page looked, so we can check and improve the reviews. We never publish them without asking you first. Your email address and the address of the page are kept with your newsletter subscription, as described in our privacy policy.

How is this different from a CRO audit?

A conversion audit usually digs into your analytics and tests across a whole site. This review looks at one page, the way a new visitor sees it, through the Persuasive Patterns. Every finding names the pattern behind it and links to it, so you can check the reasoning, and you also hear what already works. It's a good first step before paying for a full audit.

Do I need analytics data or a lot of traffic?

No. The review works from the page itself, so one public address is enough. That also makes it useful before launch, when there is no data yet.

What are the Persuasive Patterns?

A collection of psychological principles, from cognitive biases to persuasive techniques, that explain why people act the way they do, with ideas for designing with them responsibly. Read them all in the Persuasive Patterns playbook, or get them as a printed card deck.