Persuasive Technique
AchievementsWe are engaged by activities in which meaningful achievements are recognized
Reward-driven Strategies
Techniques to leverage rewards to drive behavior
Explore these patterns in Persuasive Patterns: Conversions & Decisions.
Use physical cards to explore ways to reduce friction and help users make decisions.
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Persuasive Technique
PrivilegesGive users a way to reach their goal more quickly than they could before
Persuasive Technique
Temptation BundlingEngaging in hard tasks is more likely when coupled with something tempting
Important for this playbook
The Tempt behavior strategy category utilizes the promise of rewards to motivate and encourage desired actions or behaviors. This strategy is relevant when users need incentives to engage with a product or service and achieve specific objectives.
Designers should look to the Tempt category in situations where providing rewards or incentives can effectively drive user behavior towards desired outcomes.
Theoretical backgrounds within psychology, such as reinforcement theory and incentive motivation theory, support the effectiveness of Tempt patterns by emphasizing the role of rewards in reinforcing desired behaviors. By incorporating Tempt strategies, designers can create enticing experiences that encourage user engagement and promote behavior change.
Explore these patterns in Persuasive Patterns: Conversions & Decisions.
Use physical cards to explore ways to reduce friction and help users make decisions.
$129 ยท Printed deck + digital edition
Get your deck!