Behavioral Awareness Strategies
Playbooks to make unconscious behaviors visible and actionable
Explore these patterns in Persuasive Patterns: Conversions & Decisions.
Use physical cards to explore ways to reduce friction and help users make decisions.
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Persuasive Technique
Periodic EventsRecurring events help build up anticipation, belonging, and sustained interest
Persuasive Technique
TriggersPlace cues on our regular paths to remind and motivate us to take action
Important for this playbook
The Alert behavior change strategy brings unconscious habits to awareness by highlighting current actions and their reasons. This strategy is relevant when users need to become more mindful of their behaviors and understand the underlying motivations behind them.
Designers should look to the Alert category in situations where breaking ingrained habits or fostering self-reflection is crucial for promoting behavior change.
Theoretical backgrounds within psychology, such as habit formation theories and cognitive-behavioral approaches, support the effectiveness of Alert behavior change strategies by emphasizing the role of awareness in modifying behaviors. By incorporating Alert strategies, designers can help users recognize their habits and motivations, empowering them to make intentional choices and drive meaningful behavior change.
Explore these patterns in Persuasive Patterns: Conversions & Decisions.
Use physical cards to explore ways to reduce friction and help users make decisions.
$129 ยท Printed deck + digital edition
Get your deck!