Facilitate

Persuasive Technique

The user needs appropriate challenges to remain engaged

Cognitive Bias

We strive to feel in control

Persuasive Technique

Link individual behaviors together into a final, complex action

Psychological Effect

We are more satisfied with decisions when we engage in physical acts of closure

Persuasive Technique

We process and remember information grouped into manageable bits more easily

Persuasive Technique

Make it easier for users to avoid acting against one's better judgment

Persuasive Technique

Early help speeds up goal achievement

Persuasive Technique

We are influenced by information that provides clarity on our actions

Psychological Effect

We are more likely to achieve goals set at the start of a new time period

Persuasive Technique

Use levels to communicate progress and gauge users' personal development

Persuasive Technique

We are more likely to make a decision with fewer options to choose from

Psychological Effect

We try to recognize patterns even where there are none

Cognitive Bias

What we want now is not what we aspire to in the future

Persuasive Technique

We are better at recognizing things than we are recalling them from memory

Persuasive Technique

Simplify complex behavior to simple tasks

Persuasive Technique

Break down complex tasks into small and easily completed actions

Persuasive Technique

Close off detours from a committed journey

Psychological Effect

We remember uncompleted or interrupted tasks better than completed ones