Articles on product psychology, newest first.
Product Strategy ยท
A practical design perspective on helping returning customers identify their current objective, start something new, reuse proven approaches, and connect their needs with the right product capabilities...
Anders ToxboeProduct Strategy ยท
How to build products that deliver on their value promise, allow customers to finish, and create sustainable business value through trust, voluntary return, and solving the real...
Anders ToxboeBehavioral Design ยท
Designing KPIs with a definition of โenoughโ
Anders ToxboeBehavioral Design ยท
A Better Way to Build Persuasive Experiences
Anders ToxboeProduct Strategy ยท
How inviting, sharing, collaboration, and team adoption can turn individual onboarding value into shared product-led growth
Anders ToxboeProduct Strategy ยท
How to provide the right level of onboarding guidance without creating dependence
Anders ToxboeProduct Strategy ยท
Where traditional onboarding focuses on helping users discover value, onboarding to AI products should focus on helping users reproduce value.
Anders ToxboeProduct Strategy ยท
How GenAI can help onboarding systems respond to user context in real time.
Anders ToxboeProduct Strategy ยท
Why onboarding succeeds when motivation, capability, and context align in the userโs current moment.
Anders ToxboeProduct Strategy ยท
How onboarding reduces friction, times commitments, and helps users follow through
Anders ToxboeProduct Strategy ยท
How onboarding evolves from driving return to shaping habits over time
Anders ToxboeProduct Strategy ยท
How platform thinking can unlock user mastery and sustained value
Anders ToxboeProduct Management ยท
Turning Product Psychology into Product Mechanics
Anders ToxboePsychology ยท
How Product Psychology can turn psychological insight into product impact
Anders ToxboePsychology ยท
Personalized approaches drive lasting impact where generic solutions fall short.
Anders ToxboePsychology ยท
How to design for user engagement that feels effortless and lasts forever
Anders ToxboePsychology ยท
Why 'Patterns First' might be stifling your creativity - and what do to instead
Anders ToxboePsychology ยท
How motivation drives product traction beyond mere ease of use
Anders ToxboePsychology ยท
Nudges are overrated. Discover why bold system designโnot tweaksโis the key to real behavior change.
Anders ToxboePsychology ยท
How behavioral economics can change financial futures
Anders ToxboePsychology ยท
Increase prices without fuss by understanding and influencing customer perceptions
Anders ToxboePsychology ยท
Use the INCASE framework to prevent unintended consequences in product design by aligning user engagement with design goals.
Anders ToxboePsychology ยท
Drive sustainable consumer behavior through storytelling, cognitive dissonance, and social proof.
Anders ToxboePsychology ยท
Persuasive design can backfire and cause unintended consequences, leading to mistrust and negative outcomes.
Anders ToxboePsychology ยท
Navigating the fine line between persuasive and ethical design.
Anders ToxboePsychology ยท
Simple and easy-to-pronounce names stick in consumers' minds, creating stronger brand connections.
Anders ToxboePsychology ยท
Take your first steps toward applying product psychology to design user-centered products that align with business goals.
Bob SmeadePsychology ยท
How personalization increase customer satisfaction through name-based order identification.
Anders ToxboePsychology ยท
How to use star ratings to influence product perception and boost customer engagement.
Anders ToxboePsychology ยท
A small group can catalyze significant social change.
Anders ToxboePsychology ยท
Inspire recycling behavior by highlighting product transformations and positive impacts.
Anders ToxboePsychology ยท
Revealing a product's internal structure through visuals can build trust, foster understanding, and create an emotional connection.
Anders ToxboePsychology ยท
Walmart's secret weapon: disrupting your shopping routines to boost sales.
Anders ToxboePsychology ยท
People are willing to pay more for products with a pleasing sensory experience
Anders ToxboePsychology ยท
Discover how presenting a pre-completed task can boost engagement and drive sales.
Anders ToxboePsychology ยท
Celebrate small wins to boost engagement, motivation, and overall user satisfaction.
Anders ToxboePsychology ยท
Small mistakes can make competent individuals more likable, fostering stronger relationships and boosting self-esteem.
Anders ToxboePsychology ยท
We underestimate large percentage increases. Use clear language and context to avoid confusion.
Anders ToxboeProduct Weekly ยท Curated by Anders Toxboe
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